I had a conversation with a client recently and they realized that they had positioned their company has a hero. They are simple the best at everything including team, warranty, quality, the list went on and on about themselves. How does a shop appear to a customer when you position your business at a hero? …
Trade Industry Silo I’ve been in the trade industry for over twenty years. As an automotive shop owner and a coach, I’ve spoken with hundreds of people in the trade industry frustrated over the following. These men and women are business owners, technicians, vendors, suppliers, or are part of the training and educations space such …
There is more to building, operating and growing a business than most new business owners realize. When a “doer” becomes a business owner, many find themselves in unfamiliar territory. Their skillsets and experience lie in the doing or production. In most cases they were known as the best in their field before they became an …
Point of View Do you know what the #1 complaint is from people looking for a service from a trade business? When I speak to potential customers, people in local networking groups (people who are searching for trade business services), they all have the same complaint. I can see their body change when they tell …
Are you creating a sustainable business? One that is viable, continuous, worthwhile and supportable. A sustainable business is one that can operate without you being part of the day-to-day. This is a business that becomes manageable and sellable. A sustainable business is what many business owners hope for, but hope is not a strategy. Is …
For years society told us success is something to achieve, tying it to money, fame, or even a lifestyle. In business, it’s a goal or number to measure performance. In our personal life, it may be having a family, dream home, vacation or vehicle. These achievements or milestones will spark moments of happiness. We …
We use the technology all the time. The purpose of a GPS (Global Positioning System) is location. You need to know where you are to be successful getting to your desired destination. You wouldn’t take a road trip without a destination, a map, and a vehicle. Business success is achievable when we: have a destination …
With all of the responsibility a shop owner has, it’s easy to get caught up in the day to day and not look at the bigger picture. When we take a moment to reflect on a regular basis, we realize the solutions. After all “A problem is a decision you haven’t made.” – Todd Herman. …
Women Leaders in the Automotive Aftermarket When Jody Devere, asked for my thoughts on developing women leaders in the aftermarket, I was happy to contribute because Jody is someone who I’ve respected for years. Women in male-dominated industries can go unnoticed. Not be recognized for their contributions and results. In many cases, it’s simply because …
Facilitated Round Table Discussion Location: Scottsdale, AZ This was an amazing event! Great to be with 150 women in the automotive aftermarket. Breaking down into small groups, as shop owners we shared what’s working tips on hiring, culture, and leadership. Being with like-minded owners who want to best serve their team, customers, community, and industry …
Gain Control By Letting Go! As business owners, we wear lots of hats and often put out fires. Understanding your role and goal as the leader in your business is key to its success. What we do with the knowledge is where the power lies. Letting go of EGO, JUDGEMENT and GOING IT ALONE are …
On October 17, over 150 guests attended the ‘Driving Your Business: Women at the Wheel’ seminar at the Westchester Country Club, as three extraordinary women CEOs and executives spoke candidly about their journey to success, and provided insight into how they broke through the gender barrier in male-dominated industries. Maryann Croce I grew up in …